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Bounce Rate

Definition

Bounce Rate, indicating single-page session percentages, reveals visitor engagement levels and content efficacy, informing areas needing optimization.

High Bounce Rate may signal content or navigation issues, necessitating analysis alongside other metrics for comprehensive site performance understanding.



Categories
Analytics
Data Science & Visualization
Digital Marketing
Web Development
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Related Definitions

  • Web Analytics
  • Hit
  • Pageview
Analytics Agency>Web Analytics>Fundamental Concepts & Metrics>Bounce Rate
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